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Supply Chain Game
Process Integration
SupplyC is an interactive challenge focused
on the capacity to create a system which allows
to be as much effective as possible to supply
its 3 market .
The company operates in the fields of sanitary
devices and supply its products to final customers
who buy in retail shops and to wholesalers-exporters
(Make-to-Buy) and to public administration and
bid (Make-to-order ).
The whole process is designed from the purchase
of raw materials to the sales to final customers
including the retailing through its owned shops.
The capacity to manage operative aspects through
a monthly decision simulator is not the only
unique key for the ultimate success of the company.
The ability to understand the market, and to
position the offer to the different clients
and to sustain the competitive position are
equally important.
It is crucial to start to analyse the market
evaluates opportunities and threats to set the
best strategy.
The goal is to have functions (operation, logistics,
sales, marketing and finance) working together
with different lag times.
Management areas
- Marketing
Market sensor for opportunities and threads,
margins analysis, pricing.
The General Manager has the overall function
to assemble all the departments and to confirm
the month plan which integrates all the different
functional decisions.
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