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 StoreWar

StoreWar
Sales Galaxy

Welcome in the new galaxy of sales where the Future Managers test their skill in a competitive inteactive challenge to became the New Jedi of the distribution.

StoreWar, is an interactive competitive challenge in which several companies compete in a local market selling 3 products through their own retailing galactic shops.

The main goal is to gain a sustainable leadership in the market place and to balance the economic and financial development in order to grow and reach the best profit in the market.

Information and decisions are grouped in a virtual environment which makes easier their location.

Managerial areas

  • Purchase
    where has to be decided the quantity of goods to buy in
  • Distribution
    managing the number of outlets, the quantity of goods available for sale and level of stock of finished goods, the quality of the customer service
  • General administration
    economics and human resources
    in which there are the economic performance is detcted and the human resources effectiveness is analysed.
  • Marketing
    which is a market sensor and is the function which define the orientation to gain a competitive advantage.

Decisions

  • Pricing
  • Company image expenditures
  • Goods to buy
  • Promotions
  • Customer Service
  • Number of shops
  • Sales persons
  • Loans level

Features


StoreWar

Area
General Management

Destinatari
Middle management, quadri, "alto-potenziale", master M.B.A.
Utilizzabile per sessioni di assessment.

Modalità
Business game
Offline/Online

Partecipanti per sessione
4-6 gruppi composti
da 3-6 persone ciascuno

Versioni
Italiano
Inglese


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