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StoreWar Sales Galaxy
Welcome in the new galaxy of sales where the Future Managers
test their skill in a competitive inteactive challenge to became the New Jedi
of the distribution.
StoreWar, is an interactive competitive challenge
in which several companies compete in a local
market selling 3 products through their own retailing galactic shops.
The main goal is to gain a sustainable leadership
in the market place and to balance the economic
and financial development in order to grow and
reach the best profit in the market.
Information and decisions are grouped in a
virtual environment which makes easier their
location.
Managerial areas
- Purchase
where has to be decided the quantity of goods
to buy in
- Distribution
managing the number of outlets, the quantity
of goods available for sale and level of stock
of finished goods, the quality of the customer
service
- General administration
economics and human resources
in which there are the economic performance
is detcted and the human resources effectiveness
is analysed.
- Marketing
which is a market sensor and is the function
which define the orientation to gain a competitive
advantage.
Decisions
- Pricing
- Company image expenditures
- Goods to buy
- Promotions
- Customer Service
- Number of shops
- Sales persons
- Loans level
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Features |
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StoreWar
Area
General Management
Destinatari
Middle management, quadri, "alto-potenziale",
master M.B.A.
Utilizzabile per sessioni di assessment.
Modalità
Business game
Offline/Online
Partecipanti per sessione
4-6 gruppi composti
da 3-6 persone ciascuno
Versioni
Italiano
Inglese
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GUARDA
LA DEMO |
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