| Supply
Chain Game |
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Supply Chain Game Process Integration
SupplyC is an interactive challenge focused
on the capacity to create a system which allows
to be as much effective as possible to supply
its 3 market .
The company operates in the fields of sanitary
devices and supply its products to final customers
who buy in retail shops and to wholesalers-exporters
(Make-to-Buy) and to public administration and
bid (Make-to-order ).
The whole process is designed from the purchase
of raw materials to the sales to final customers
including the retailing through its owned shops.
The capacity to manage operative aspects through
a monthly decision simulator is not the only
unique key for the ultimate success of the company.
The ability to understand the market, and to
position the offer to the different clients
and to sustain the competitive position are
equally important.
It is crucial to start to analyse the market
evaluates opportunities and threats to set the
best strategy.
The goal is to have functions (operation, logistics,
sales, marketing and finance) working together
with different lag times.
Management areas
- Purchase
Purchase of raw materials and emergency products
to buy in.
- Production
Production capacity, plan of production of
finished products and semi-worked products,
automation technology levels
- Logistics
Warehouse management and outsourcing logistic
process
- Sales
Manage distribution, sales network, promotions
and customer service
- Economics and finance
Budget, profitability, assets, loans ;
- Marketing
Market sensor for opportunities and threads,
margins analysis, pricing.
The General Manager has the overall function
to assemble all the departments and to confirm
the month plan which integrates all the different
functional decisions.
Decisions
- Local and/or Import raw materials
- Emergency finished products
- Production of semi-worked
- Assembly finished goods
- Make To Order & Make To Buy
- Machineries to lease or buy
- Authomation technology process
- vestments
- Transport, logistics and outsourcing
- Retail Shops location
- Customer Service
- Sales staff
- Public BID Make-to-Order
- Wholesalers
- Company images
- Pricing
- Loans levels
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Features |
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SupplyC
Area
Operative integration between functions,
plan the business together with operation, finance,
marketing and logistics.
Users
Middle managers, future managers.
Type of simulation
interactive business game (all players managing
companies competing on the same market arena); decisions
to be taken every month.
Number of players
: From 2 to 6 teams; from 3 to 8 players per team.
Versions
Off-line and on-line expected September 2005
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